2020-2021 Catalog 
    
    Jul 06, 2020  
2020-2021 Catalog

AGE 157 - Equine Event Planning and Management


Description: Events management for the equine industry. Includes selection of event, marketing, budget, insurance, registration and facility selection.

Credits: 2
Lecture: 2
Course Content:
  1. Event promotion and marketing 
  2. Facility selection and set-up 
  3. Choosing an event 
  4. Insurance and liability 
  5. Budgeting 
  6. Registration procedures 
  7. Volunteers and employees 
  8. Contracts/permits 

Learning Outcomes:
  1. Select an equine event or competition. (3) 
  2. Determine the budget to host a quality equine event. (2,5) 
  3. Design and implement a promotional campaign for a given event. (1) 
  4. Prep a facility for an event. (2) 
  5. Negotiate a contract agreement for rental of facilities. (2,4,8) 
  6. Design registration forms for an event. (6) 
  7. Evaluate and select appropriate liability insurance for an event. (4,8) 
  8. Present a complete plan for a specific event. (1-8) 
  9. Select personnel for specific positions and describe how to get and keep volunteers. (7)