Preliminary 2024-2025 Yavapai College Catalog 
    May 22, 2024  
Preliminary 2024-2025 Yavapai College Catalog

ART 131 - Graphic Design I

Description: Creative solutions to problems of visual communication. Skill development in basic advertising layout and design. Basic typography and comprehensive roughs using Adobe Creative Suite Software. Application of design principles.

Prerequisites: ART 112  (may be taken concurrently)

Credits: 4
Lecture: 1
Lab: 7

Course Content:
  1. Basic type elements and terminology
  2. Type as a design element
  3. Client needs
  4. Graphic design concepts
  5. Design process
  6. Adobe InDesign software skills
  7. Comprehensive roughs
  8. Introduction to print industry
  9. Digital output
  10. Formal elements and principles of design
  11. Historical and contemporary art examples
  12. Critique

Learning Outcomes:
  1. Use typography as an artistic element in design solutions. (1)
  2. Use typography as a technical element in design solutions. (2, 6)
  3. Determine and analyze client needs. (3)
  4. Solve visual problems in the graphic design field. (4, 6)
  5. Formulate solutions to visual problems by producing thumbnail sketches and comprehensive roughs. (5, 6)
  6. Use Adobe InDesign as the primary tool to produce graphic design layouts. (6, 7)
  7. Review, discuss and evaluate practices in the print industry. (8)
  8. Prepare files for digital output. (6, 9)
  9. Identify the formal elements and principles of design. (10)
  10. Analyze the formal elements and principles of design. (10)
  11. Interpret the formal elements and principles of design. (10)
  12. Recognize historical or contemporary examples of the fine arts or crafts. (11)
  13. Use media specific terminology to critique and evaluate works of art. (12)

Required Assessment:
  1. Critique and evaluation of art and artifacts.