2024-2025 Yavapai College Catalog 
    
    Dec 26, 2024  
2024-2025 Yavapai College Catalog

MGT 285 - Growing your Business


Description: Skills to develop a growth strategy that mitigates challenges and optimizes opportunities. Proven business theories and strategic tools used to integrate marketing with other key business functions.

Credits: 3
Lecture: 3
Lab: 0

Course Content:
  1. Innovation and expansion
  2. Sales forecasting
  3. Crisis management
  4. Financial software
  5. Growth strategy

Learning Outcomes:
  1. Evaluate challenges when growing a business. (1)
  2. Identity opportunities for growing a business. (2)
  3. Develop a growth strategy. (2-5)
  4. Differentiate growth models. (5)