2024-2025 Yavapai College Catalog 
    
    Aug 14, 2024  
2024-2025 Yavapai College Catalog

ART 234 - Advanced Graphic Design Projects


Description: Advanced design projects using a combination of Adobe Creative Suite programs.  Skill development in corporate design, self-promotion, typography, and advanced skills.  Application of design principles.

Prerequisites: ART 131  and ART 231  

Credits: 3
Lecture: 2
Lab: 4

Course Content:
  1. Corporate logos
  2. Business package
  3. Typography
  4. Self-promotion
  5. Formal elements and principles of design
  6. Historical and contemporary art examples
  7. Critique

Learning Outcomes:
  1. Create logos with customer focus (1,2)
  2. Develop a business package using two or more Adobe Creative Suite programs for print and web (2)
  3.  Demonstrate typography skills in graphic design layout   (3)
  4. Execute a self-promotional project. (4)
  5. Identify the formal elements and principles of design. (5)
  6. Analyze the formal elements and principles of design. (5)
  7. Interpret the formal elements and principles of design. (5)
  8. Recognize historical or contemporary examples of the fine arts or crafts. (6)
  9. Use media-specific terminology to critique and evaluate works of art. (7)

Required Assessment:
  1. Critique and evaluation of art and artifacts.